Never offer a discount

Don’t cheapen your service by offering a discount to win new customers. This will result in two things, both of which are not good.

1. You will be perceived as not valuing your own service.

2. The new client will never want to pay full price.

Set a fair price based on the value of your service and stick to it. You may lose a little business in the short term but if your price is fair and you offer a quality service, you will benefit in the long run.


One Response

  1. […] In case you were wondering, here’s part 1. […]

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