Your customers just want to know

I had a very unfortunate experience with Ricoh customer service this week. And although Ricoh sells products and not services, there is a lesson to be learned. Your customers just want to know what’s going on.
So I needed a new part for our color printer here at work. The printer is less than a year [...]

Its not the size of the logo that counts

The title of this post really says it all. Don’t make your logo too big. I see it over and over, almost like a company feels that it won’t get noticed if their logo is too small.
The companies that pay boatloads of money to manage their brand and logo don’t use large logos, so why [...]